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August 27, 2008

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marc

Hi, Tony. It's Marc from RealtyBaron. Thanks for covering the launch of our ListingHedge product. Allow me to touch the points you brought up:

1) The hedge does pay out if the listing is withdrawn prior to expiration. However, the date of pay out remains the same---the end of the hedging period which typically coincides with the listing period.

2) You can select a shorter hedging period, but--as you point out--it will cost proportionally more.

3) You can certainly hedge only "borderline" listings but the cost of each hedge will be priced according to risk and, therefore, you would be paying higher "premiums".

Please do try it out. During the beta period, we're giving each agent $5,000 BaronBucks to purchase ListingHedges and get familiar with the system. At the end of the beta period, BaronBucks will be exchanged for equity shares in RealtyBaron, Inc.

Apella

Tony,

This sounds interesting! I do wonder though how it is different from a transaction insurance. Someting that can be purchased from insurance companies.

Can you explain why it is or what the good in going this route over a policy would be?

Thanks.

Please keep up the great work!

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